How do luxury brands conjure up a €1.5 trillion market for things that nobody needs?
Unbiased coverage of luxury that will take you behind the velvet rope to reveal the hidden depths (and shallows) of an industry as cynical and business-focused as it is magical.
What you get when you subscribe
Paid subscribers receive news round-up email and original journalism featuring high quality and in-depth stories about the luxury industry that will inform and excite. We’ll offer exclusive insights and scoops which reveal how the luxury industry actually works, and we’ll typically speak to multiple sources on every story.
If you work in the industry, consider buying a subscription on your corporate card.
Who is behind Dark Luxury?
Dark Luxury is written and edited by Conrad Quilty-Harper.
Conrad previously worked at Bloomberg News in London as UK digital editor, where he reported on topics including the happiness of billionaires, China’s fake fashion retailers and where celebrities go to fix their $5,000 sneakers. He previously ran the websites of New Scientist and British GQ.
Our reporting is entirely funded by paid subscriptions and four investors who are committed to our independent reporting. Dark Luxury is published by Masthead Communications Ltd, company number 12394895
Got a story for us?
We welcome story tips from luxury industry insiders and story pitches from freelance journalists. Email us at darkluxury@substack.com
What are people saying about Dark Luxury?
“The inside scoop on what all those big players are up to - nefarious tactics included” - Tiffanie Darke of It’s Not Sustainable
“Dark Luxury’s always on a really interesting subject that makes me want to click on it” - Abhinav Ramnarayan, Bloomberg News Corporate Finance Reporter
"The dirty underbelly of luxury is something that needs to be spoken about. It’s the wild wild west out there" - Former head of beauty at a major UK retailer
“The luxury industry has this veil of mystery. Uncovering secrets and other aspects of luxury that are less known to the public is a very interesting angle" - Founder of a fashion technology company with major fashion clients
