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Inside Hermès: Dana Thomas on how integrity beat luxury’s giants

While rivals stumble, Hermès rises. Dana Thomas, author of Deluxe, takes us inside the secretive family firm to explain why timelessness, not trend, is the ultimate luxury strategy.
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Kering, Hermès, Amex — plus his candid take on Burberry's revival, why the king of 'humanistic cashmere' is one to watch, and the American icon that got…
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How Eugene Rabkin became fashion and luxury’s critic of choice
And why the 'luxury simulation' is over
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Apple's China risk is a warning to luxury brands
Apple ships phones at McDonald’s scale but with Ferrari-style profit margins, and now the China-based supply chain that made that possible has become…
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How Virgil Abloh rewrote the rules of luxury
Pulitzer Prize-winner Robin Givhan assesses the legacy of the 'odd duck' fashion designer who helped create the luxury industry we see today
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Hermès holds up while luxury goes sideways
While Birkins power Hermès to new highs, investors are left wondering what exactly “solid” means at LVMH
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Jaguar’s £15 billion gamble: from Steve McQueen’s sportscars to 'Copy Nothing'
Data seen exclusively by Dark Luxury reveals the scale of the challenge facing British marquee car brand Jaguar as it pursues an 'all-in poker' strategy
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What does 'Made in Italy’ actually mean anymore?
How the luxury fashion labour scandals undermine the power of 'provenance'
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Dark Luxury
Dark Luxury
Investigating the creative alchemy, business strategies and dark arts of the €1.5 trillion luxury business.
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